{"title":"Lighteners","description":"\u003cp\u003eDiscover our professional lightening range, featuring bleach powders and lightening systems engineered for controlled, even lift. Formulated to minimise damage while delivering the brightness and clarity needed for balayage, highlights, and full lightening services — trusted by salon professionals for reliable, repeatable results.\u003c\/p\u003e","products":[{"product_id":"ultra-bond-creme-lightener","title":"Ultra Bond Creme Lightener","description":"\u003cp\u003eLift up to 9  levels and be an unbreakable blonde with Age Beautiful Ultra Bond Lightener+  Enforces bonds to strengthen* and protect hair Infused with bond building arginine, lysine** and keratin  Leaves hair stronger*, shiner and more youthful looking with each use  Usage tips:  Refer to package for on-scalp and off-scalp application  Use with Ultra Bond Developer  *Combing breakage on damage hair with Ultra Bond Cleanse and Condition\/ Deep Treatment  *Lysine for lighteners  Register  or Login for Trade pricing.\u003c\/p\u003e","brand":"Age Beautiful","offers":[{"title":"57g","offer_id":51213295059196,"sku":"ABUCR","price":27.5,"currency_code":"AUD","in_stock":true},{"title":"170g","offer_id":67783365492988,"sku":"ABUCRL","price":29.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/7462\/4508\/files\/12111.jpg?v=1788233717"},{"product_id":"agebeautiful-ultra-bond-powder-lightener-12112","title":"Ultra Bond Powder Lightener","description":"Be an unbreakable blonde with Age Beautiful Ultra Bond Lightener+  Lifts up to 9+ Levels Enforces bonds to strengthen* and protect hair Infused with bond-building arginine, lysine** and keratin Leaves hair stronger*, shinier and more youthful-looking with each use\u003cbr\u003e Usage tips:  Register  or Login for Trade pricing.  Mixing Ratio: Refer to package for On-Scalp and Off-Scalp Application Suitable for bowl \u0026amp; brush Use with Ultra Bond Developer\u003cbr\u003eA pply for Trade  Pricing  or  login  to access Trade pricing.","brand":"Age Beautiful","offers":[{"title":"28g","offer_id":67783365460220,"sku":"ABUPLS","price":13.95,"currency_code":"AUD","in_stock":true},{"title":"170g","offer_id":51213295190268,"sku":"ABUPL","price":34.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/7462\/4508\/files\/12112.jpg?v=1788233719"},{"product_id":"creme-lightener","title":"Creme Lightener","description":"\u003cp class=\"p1\"\u003eDeveloped specifically for mature hair, Age Beautiful has been formulated using selected key ingredients proven to fight the 5 signs of ageing hair.\u003cbr\u003eSo here’s how it works:\u003c\/p\u003e\n\u003col class=\"ol1\"\u003e\n\u003cli class=\"li1\"\u003eSee and feel instantly fuller and thicker hair - A decrease in Biotin can result in hair thinning and hair loss. Age Beautiful is formulated with Biotin to improve overall hair quality and thickness.\u003c\/li\u003e\n\u003cli class=\"li1\"\u003eSofter and more manageable hair - Grey hair can result in a change of texture causing it to become rough and coarse. Vitamin E is a fat soluble antioxidant that is vital for maintaining healthy skin and scalp. Age Beautiful includes Vitamin E to help give your hair a strong base to grow from.\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e 100% Grey coverage for up to 8 weeks - As you age, your hair follicles produce less colour (melanin) which causes your hair to turn grey. Grey hair often begins in your 30s and 40s but it is largely determined by your genetics. Age Beautiful contains melanin to help restore colour.\u003c\/li\u003e\n\u003cli class=\"li1\"\u003eSignificantly more conditioned hair - After 40, we naturally lose fatty acids, oil and keratin proteins in our hair which makes it dry. Age Beautiful contains Keratin which works by smoothing down the cells that overlap to form your hair strands. Keratin is absorbed into the hair cuticle resulting in hair that looks and feels full and glossy. 5\u003c\/li\u003e\n\u003cli class=\"li1\"\u003e Visibly more radiant and shiny hair - Age Beautiful is formulated with Silk protein which strengthens the hair’s elasticity to prevent breakage while adding shine. It also has great moisture binding capabilities helping your hair to retain moisture for longer periods of time.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp class=\"p1\"\u003e*Age Beautiful is an oxidative colour and requires a developer. See our range of Age Beautiful Developers to choose. \u003cbr\u003eRegister or Login for Trade pricing.\u003c\/p\u003e","brand":"Age Beautiful","offers":[{"title":"57g","offer_id":51213296337148,"sku":"ABLCR","price":12.95,"currency_code":"AUD","in_stock":true},{"title":"170g","offer_id":67783365296380,"sku":"ABLCRL","price":49.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/7462\/4508\/files\/4338.jpg?v=1788233731"},{"product_id":"lightening-cream","title":"Lightening Cream","description":"\u003cp\u003eBlacklight Lightening Cream is formulated for all on and off the scalp techniques, lightens up to 7 levels, and tones in one single step.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eFormulated with a high lipid content to maintain moisture in the hair during the lightening process, it’s recommended for any application, especially for damaged hair and on scalp services.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eBlue lightening cream for tonal control\u003c\/li\u003e\n\u003cli\u003eLifts up to 7 levels on natural hair  \u003c\/li\u003e\n\u003cli\u003eLifts up to 6 levels on coloured hair \u003c\/li\u003e\n\u003cli\u003eContains jojoba and olive oil\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e*To be used with Oligo Pro Blacklight Smart Developer to activate the gradual bond technology.  \u003c\/p\u003e\n\u003cp\u003eThe Oligo Pro Blacklight lightening system is key to navigating the complete spectrum of blonde hair colours effortlessly. Any blonde shade you can imagine is now possible! Blacklight’s technology offers vibrant blondes, while maintaining hydrated, healthy and shiny hair. 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It neutralises any yellow underlying tones and ensures a high lightening power of up to 9 levels. Its exclusive protective complex nourishes and protects the hair from the inside out.  \u003c\/p\u003e\n\u003cp\u003eThe new formulation maintains strength and condition of the hair structure, leaving hair soft and healthier looking after bleaching. \u003c\/p\u003e\n\u003cp\u003eRegister or Login for Trade pricing.\u003c\/p\u003e","brand":"Coverline","offers":[{"title":"Default Title","offer_id":51213311869180,"sku":"CLL015","price":39.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/7462\/4508\/files\/CLL015.png?v=1788234097"},{"product_id":"cover-line-blue-cream-lightener","title":"Blue Cream Lightener 250g","description":"\u003cp\u003eCoverline Blue Cream Lightener lightens hair up to 7 levels of lift in a single application.  The exact amount of lift you achieve depends directly on the strength of the developer you mix it with and your starting hair colour.\u003c\/p\u003e","brand":"Coverline","offers":[{"title":"Default Title","offer_id":51213311901948,"sku":"CLL020","price":35.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/7462\/4508\/files\/CLL020.jpg?v=1788234098"},{"product_id":"oligo-blacklight-balayage-clay-lightener","title":"Balayage Clay Lightener 250g","description":"\u003cp dir=\"ltr\"\u003eBlacklight dust-free Balayage Clay Lightener lifts up to 6 levels and is recommended for balayage, hair painting and ombre techniques. Its special formula enfolds the hair strands into a hard shell, maintaining a perfect balance of moisture and optimal texture to create accurate and precise free hand blondes without bleeding or transfer. No foil required.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e3 mixing ratios\u003c\/li\u003e\n\u003cli\u003eEnriched with jojoba and olive oil\u003c\/li\u003e\n\u003cli\u003eFor on and off scalp\u003c\/li\u003e\n\u003cli\u003eCreated harder outside shell\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e*To be used with Oligo Pro Blacklight Smart Developer to activate the gradual bond technology.  \u003c\/p\u003e\n\u003cp\u003eThe Oligo Pro Blacklight lightening system is key to navigating the complete spectrum of blonde hair colours effortlessly. Any blonde shade you can imagine is now possible! Blacklight’s technology offers vibrant blondes, while maintaining hydrated, healthy and shiny hair. Oligo Pro Blacklight's comprehensive lightening system caters to all hair needs, from sensitive scalp, to high performance, to colour correction and even home care.\u003c\/p\u003e","brand":"Oligo Blacklight","offers":[{"title":"Default Title","offer_id":51213318717692,"sku":"OBL005","price":57.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/7462\/4508\/files\/OBL005.jpg?v=1788234388"},{"product_id":"oligo-blacklight-cool-toned-blonde-lightener","title":"Cool Toned Blonde Lightener 250g","description":"\u003cp\u003eBlacklight dust-free lightening powder lightens up to 8 levels and tones in one single step. Its formula is infused with powerful dyes and pigments that neutralise any unwanted brassiness, resulting in a beautiful cool toned blonde.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eLifts up to 8 levels of lift on natural hair\u003c\/li\u003e\n\u003cli\u003eLifts up to 7 levels of lift on coloured hair\u003c\/li\u003e\n\u003cli\u003eFor on and off scalp\u003c\/li\u003e\n\u003cli\u003eBleach resistant dyes and pigments\u003c\/li\u003e\n\u003cli\u003eLonger lasting neautralisation for unwanted warmth\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e*To be used with Oligo Pro Blacklight Smart Developer to activate the gradual bond technology.  \u003c\/p\u003e\n\u003cp\u003eOligo Pro Blacklight's comprehensive lightening system caters to all hair needs, from sensitive scalp, to high performance, to colour correction and even home care.\u003c\/p\u003e","brand":"Oligo Blacklight","offers":[{"title":"Default Title","offer_id":51213318750460,"sku":"OBL010","price":57.95,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/7462\/4508\/files\/OBL010.gif?v=1788234390"},{"product_id":"oligo-blacklight-extra-blonde-lightener","title":"Extra Blonde Lightener 250g","description":"\u003cp dir=\"ltr\"\u003eThe fastest lightener in the Blacklight portfolio, this powerful dust-free lightener lifts up to 9 levels and can be used on and off scalp giving you precise and predictable results every time.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eLifts up to 9 levels on natural hair\u003c\/li\u003e\n\u003cli\u003eLifts up to 8 levels of lift on coloured hair\u003c\/li\u003e\n\u003cli\u003eAntistatic and porosity control\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eTraditional lighteners increase hair porosity which can damage the hair cuticles. 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This bond protects and smooths the hair cuticles, guarding them from over porosity and ensures even colour results while making hair, soft, shiny, and static free.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e*To be used with Oligo Pro Blacklight Smart Developer to activate the gradual bond technology.  \u003c\/p\u003e\n\u003cp\u003eOligo Pro Blacklight's comprehensive lightening system caters to all hair needs, from sensitive scalp, to high performance, to colour correction and even home care.\u003c\/p\u003e","brand":"Oligo Blacklight","offers":[{"title":"Default Title","offer_id":51213318783228,"sku":"OBL015","price":57.95,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/7462\/4508\/files\/OBL015.jpg?v=1788234391"},{"product_id":"pravana-pure-light-power-lightener","title":"Pure Light Power Lightener 680g","description":"\u003cp\u003e\u003cspan\u003ePure Light Power Lightener is a blue based powder lightener proven to lift up to 7 levels while maintaining the natural shine of the hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch5\u003eWhen to use:\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli\u003eOn\/Off Scalp Application\u003c\/li\u003e\n\u003cli\u003eContained or Open-Air Lightening\u003c\/li\u003e\n\u003cli\u003eGlobal Blonding\u003c\/li\u003e\n\u003cli\u003eMaximum lift – 7+ Levels\u003c\/li\u003e\n\u003cli\u003eRapid lightening\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003ePRAVANA Pure Light Power Lightener is a professional only product and should be used at the discretion of salon professionals or those in training only.\u003c\/span\u003e\u003c\/p\u003e","brand":"Pravana","offers":[{"title":"Default Title","offer_id":51213324550396,"sku":"PRL005","price":74.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0819\/7462\/4508\/files\/PRL005.png?v=1788234513"},{"product_id":"pravana-pure-light-creme-lightener-2x","title":"Pure Light Creme Lightener 2 x 90ml","description":"\u003cp\u003ePure Light Crème Lightener is infused with coconut oil, which nourishes the hair during the lightening process. 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